Tired of seeing people on the street wearing the same jacket or carrying the same bag as you? We don’t blame you. Everyone seems to gravitate towards mainstream brands these days, and it’s kind of hard to stand out from the crowd. So how do you upgrade your wardrobe with cool new pieces without breaking the bank? Here’s a solution: NOTTEVERA.

 

Wait... who?

 

You may be forgiven for not knowing NOTTEVERA, it’s not the first name that springs to mind when you think of high-end fashion -- but maybe it should be.

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Hailing from New York but with design and manufacturing facilities in Milan, Italy, this under-the-radar label (which translates into ‘True Night’ in Italian) is starting to make waves in the US and internationally, most notably in trendsetting South Korea where it operates a full-fledged flagship store in the glitziest part of Seoul and is stocked by some of Korea’s finest department stores.

 

To its credit, NOTTEVERA seems to realize with refreshing acuity that innovative design is a process that starts by refining the classics. Be it handbags, high-heeled boots or leather jackets, NOTTEVERA turns a basic staple into a statement piece with timeless appeal by offering its customers premium materials, bold design, superb workmanship and high functionality -- all at a price you can actually afford.

 

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One of our favorite pieces from NOTTEVERA’s latest collection is the Elena Shoulder Bag, a one-of-a-kind handbag with a removable casing that you can wear as a shoulder bag, a clutch or a simple, yet classic, light pouch when you remove the casing.

 

We’re also digging their versatile leather jackets and stellar range of undeniably feminine heels.  

 

Our opinion? Get to know NOTTEVERA before your friends do and be the one who says ‘I told you so’.

 

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Elucid Magazine is an active force in the fashion community. We unite the city’s leading visionaries and artists under one editorial roof. We care about fashion and new innovation, what's working and what isn't. These are the stories we deliver every week through our print magazine, newsletters, and website. 
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