Siita, the breakthrough Korean-based beauty brand, converges innovation to offer the fullest potential of beauty solutions while also treating the environment with kindness. Being the “Apple of cosmetics”, Siita preserves the qualities that propelled the Big Tech company to its success today, translating them into the realm of beauty: innovation, boldness, and broad vision, while preserving the ability to conduct business that is meaningful for the society and the environment.

It is abundantly evident that we, as a society, need to do more to address the contribution that we have made to the phenomenon of global warming, and companies have a significant part to play if we are to prevent the most severe impacts of climate change. Incorporating sustainable practices and environmentally conscious decisions has become a top priority for a growing number of businesses, both big and small. But Siita goes much farther than that; it is working toward the goal of operating with zero net emissions.

Uncovering the Importance of Sustainable Brand 

Suppose we do not make decisions that are more environmentally friendly. In that case, we will not be able to keep the ecosystems on our planet healthy, nor will we be able to continue operating as we do now.

If damaging processes are allowed to continue as they are without being altered, humanity may run out of fossil fuels, an extremely high proportion of animal species will die extinct, and the atmosphere would be harmed beyond repair. Overall, enterprises are some of the key actors responsible for taking sustainable action and remedying the harm caused while also preserving what is yet to come. 

Siita emerges as a sustainable brand that can strike a balance between the three facets of its business: the economic aspect, the environmental element, and the social component. Simply said, the company owner is thinking about things other than "earning more money," such as "the influence on the environment and mankind."

Nonetheless, it is important to mention that Siita has shown far more initiative than most sustainable brands, bringing this concept to a whole other level. SIITA has a project that is simply referred to as the SIITA project and this initiative focuses on assisting those who are struggling financially and organizations striving to make the world a better place. Moreover, this project will get funding from a portion of SIITA's overall income. 


Putting Forward a Long-term Vision


Most businesses are only concerned with maximizing their profits and giving no thought to the plight of those who are less fortunate. The sad truth is that there are a lot of folks that are in need out there. Start with someone like a homeless person or a single mother who is having trouble providing for her children or other people in similar situations.

There are a lot of business owners out there that do not have a plan for where they want their company to go, especially newer, less-established companies. They intend to maximize short-term profits at the expense of the more important long-term objective, which is to establish a thriving firm. Is it any surprise that ninety percent of new businesses do not succeed? The key to long-term development and success is to develop a vision that is not dependent upon a monetary value and then work towards achieving that goal.

Furthermore, the leaders of Siita are far more concerned with building a sustainable brand that offers truly qualitative projects, rather than chasing quick profits. Siita enables individuals to move on a better path as they consume while also contributing to the improvement of the planet at the same time... Moreover, if more businesses were to participate in such projects, market expansion would be identical to the expansion of social values.


Researching Innovative Solutions 


Siita comprises only forward-thinking dermatological professionals committed to advancing the state of the field scientifically. The use of any Siita skincare product improves the quality of our life. 

In the future, Siita intends to continue its research in collaboration with other multinational companies to further investigate materials that can be completely decomposed without being hampered by environmental or technological constraints, and also to achieve carbon neutrality in the biodegradable raw materials.


Utilizing Vegan Ingredients



Even if over forty tests may establish the safety and effectiveness of a product without the use of animals, mainstream companies still choose to cling to the ineffective and outdated methods. Animals such as rabbits and mice are subjected to laboratory-created chemicals that are too harsh for their delicate eyes and skin. As a result, these animals experience severe pain that often results in their deaths. 

Deciding to use only vegan beauty products, from your facial cleanser to your shampoo and conditioner, goes a long way toward supporting the well-being of our world. For this reason, Siita only employs plant-based or animal-free components in its products. As proof, Siita has vegan ingredients that have received certification from EVE Vegan and the V-label from the European Vegan Union.


Discover more about the “Apple of cosmetics” by checking the official website Siita:


Latest spotlight articles

Get the free newsletter

Elucid Magazine is an active force in the fashion community. We unite the city’s leading visionaries and artists under one editorial roof. We care about fashion and new innovation, what's working and what isn't. These are the stories we deliver every week through our print magazine, newsletters, and website. 
This email address is being protected from spambots. You need JavaScript enabled to view it.
6 Iroquois Dr, Parlin, NJ 08859